
A Year in Review and What 2025 Holds for Noosa Property with Klein Hunter Property Buyers
As the tinsel is slung and mistletoe hung, Jennifer Swaine takes a final look at the property trends for 2024 and previews the year to come with one of the region’s experts.
As 2024 comes to a close, Noosa’s property market remains one of Queensland’s most captivating stories. With its natural beauty, laid-back charm, and growing reputation for luxury, the region has continued to attract homeowners, investors, and lifestyle seekers. The past year saw key shifts in market dynamics, from rising interest in the Noosa Hinterland to fluctuating demand in high-profile areas like Noosa Hill and Sunshine Beach. Kirstie Klein-Hunter of Klein Hunter Property Buyers, a leading local expert, reflects on the trends that defined 2024 and shares her predictions for what lies ahead in 2025.
“This year has been a fascinating one for Noosa’s property market. We’ve seen buyers adapt to economic pressures like high interest rates while still recognising the unique value of this region,” said Kirstie, who has been guiding clients through Noosa’s real estate maze for over 6 years.
Looking forward, Kirstie anticipates key shifts in buyer behaviour, increased activity in certain areas, and new trends that will shape the market in 2025.
2024 Highlights: A Year of Transition
Noosa Hill Continues to Shine
This year, Noosa Hill cemented its reputation as one of the region’s most sought-after locales. Its stunning views, proximity to Hastings Street, and limited housing stock drove significant demand.
“Noosa Hill has become the go-to for buyers who want both lifestyle and convenience,” Kirstie said.
Sunshine Beach Levels Out
After years of unprecedented growth, Sunshine Beach experienced a year of stabilisation in 2024. Prices remained high, but the frenzied activity of previous years gave way to a more balanced market.
“The market is still strong, but buyers are becoming more selective,” Kirstie noted.
The Hinterland Gained Momentum
Perhaps the most exciting trend of 2024 was the rise of the Noosa Hinterland. Long overshadowed by beachfront properties, the Hinterland saw two record-breaking sales this year, including an $11 million mansion that redefined luxury in the area. Buyers are increasingly drawn to its tranquility, space, and relative affordability compared to coastal properties.
What to Expect in 2025
Noosa Hill and Sunshine Beach: Diverging Futures
In 2025, Noosa Hill is poised for continued growth, with demand outstripping supply.
“Buyers recognize the long-term value of investing here, and the area’s appeal shows no signs of waning,” Kirstie said.
Meanwhile, Sunshine Beach may see more stabilisation as the market finds its equilibrium.
“After such rapid growth, it’s natural for prices to level out,” Kirstie explained. “But it’s still a premium location, so demand will remain strong.”
The Hinterland’s Star Continues to Rise
If 2024 was the Hinterland’s breakout year, 2025 could be the year it truly shines. With its picturesque landscapes, growing infrastructure, and increasing recognition as a luxury destination, the area is set to attract even more buyers.
“We’re seeing a shift in how people view the Hinterland,” Kirstie said. “It’s no longer just a quieter alternative; it’s becoming a lifestyle destination in its own right.”
As more buyers discover the region’s unique blend of natural beauty and modern amenities, prices are expected to climb further.
Increased Housing Density in Key Areas
2025 is likely to bring higher-density developments to Noosa Heads and Noosa Junction. While these projects aim to address housing shortages, the luxury nature of these units means they may not significantly impact affordability.
“More housing options are always welcome, but Noosa’s market dynamics mean these developments will cater to high-end buyers,” Kirstie observed.
Interest Rates Could Drive Market Activity
With interest rates predicted to drop in 2025, market activity could surge. Buyers who hesitated in 2024 may return, spurred by improved borrowing conditions. Similarly, sellers waiting for optimal conditions may take the plunge.
“Rate cuts could create a perfect storm of activity, with more listings and increased buyer competition,” Kirstie predicts.
New Zealand Investors on the Rise
One of 2024’s standout trends was the growing interest from New Zealand buyers. Economic challenges at home, combined with Noosa’s lifestyle appeal, have made the region an attractive option for Kiwis.
“This trend is only going to grow in 2025,” Kirstie said. “We’re seeing New Zealand buyers focus on high-value properties, particularly in the Hinterland and beachfront areas.”
Interstate Migration Slows
The interstate migration boom that defined the pandemic years has tapered off. Many buyers who relocated from southern cities are now considering returning to urban centers.
“This will create opportunities for new buyers to enter the market,” Kirstie said.
Reflections and Opportunities
As we close the chapter on 2024, Noosa’s property market remains as dynamic as ever. From the steady growth of Noosa Hill to the Hinterland’s meteoric rise, this year has highlighted the region’s resilience and adaptability.
Looking ahead, 2025 promises to be another pivotal year, with new opportunities for buyers and investors to make their mark.
“Noosa is a place that evolves while staying true to its roots,” Kirstie concluded. “Whether you’re drawn to the energy of the coastal hubs or the serenity of the Hinterland, there’s no better time to be part of this story.”