At IN Noosa Magazine, we INform, INdulge and INspire our readers with every issue.

As Noosa’s premium lifestyle magazine, IN Noosa captures the spirit of our people and the essence of our place.

Celebrating homegrown, authentic, handmade and enjoyed with love, we connect community through storytelling and shine a light on the people, experiences and flavours that define our region. With a focus on homegrown style, substance and showcasing the real Noosa, IN Noosa Magazine is the antidote to a world that is increasingly “plastic”.

As an independent, locally-owned, quarterly lifestyle magazine, IN Noosa tells authentic stories shining a light on our region’s quiet achievers, unearthing hidden gems, and always celebrating local success over celebrity. Our exclusive distribution model ensures that locals and visitors can access insights into local stories, passionately told, and our advertisers and supporters receive a strong return on their investment.

We share wholesome stories, covering topics from local inspiring people to wellness, beauty, lifestyle, the arts, events and fashion. Our Conversations in Noosa podcast hosted by John Caruso, takes you deeper into the lives and stories of the people who make up this beautiful community.

IN Noosa supports the region’s movement for environmental care and slow food production. In the spirit of Noosa’s unique relationship to the environment as a biosphere reserve, IN Noosa is printed on 100 percent recycled paper and works closely with local initiatives such as Plastic Free Noosa to promote the protection of our precious ecosystem.

We also offer an authentic voice for the Noosa region. Our team provides the opportunity for businesses to speak to their target audience and gain greater awareness and interest. Through consultation and advertising, businesses can not only have their advertisements featured in the print and digital editions of the magazine but have their products promoted through editorials and events.

Talk to us about how we can work together to support your business.

Want more? Read the latest full edition of IN Noosa Magazine here!

Was your photo captured at a recent event? Check out our social pages and purchase your image as a keepsake.

Meet the Editor-In-Chief:

Deb Caruso

Deb Caruso

Publisher & Editor-in-chief

Since 2014, Noosa local and die-hard foodie, Deb Caruso has been passionately sharing Noosa’s stories. With a background in public relations, journalism and media spanning 25 years, she loves to connect readers with local brands and businesses. As Editor-In-Chief, Deb and her team distil all that Noosa has to offer inside the pages of every magazine. With an emphasis on local love, Deb INforms, INdulges and INspires with stories ranging from chef Q&A’s that tingle the taste buds, to personal stories of local triumph, and all there is to do and see in this beautiful place.

Meet the IN Noosa team

Each member of the IN Noosa team has extensive knowledge and background in their field. With this wisdom the team’s lively energy creates the spirit that drives IN Noosa. Want to speak to a member of the team? Contact us.

Deb Caruso

Deb Caruso

Publisher & Editor-In-Chief

Deb has almost 30 years’ experience providing strategic communications and brand reputation advice to clients in the government, business and not-for-profit sectors. She started IN Publishing to connect the community through storytelling and is passionate about working with small businesses in the region. She loves hanging out with her boys John and Maximus - and snuggling her pussycat, Timmy.

Paul Bird

Paul Bird


Paul is the Publisher and co-Director of IN Publishing. He has enjoyed a successful career spanning almost 40 years working in media and corporate communications industries and more recently in the profit-for-purpose charity and business sector as an Independent Director and Corporate Advisor.

John Caruso

John Caruso

Writer, Podcaster & MC

After 30 years in radio, John now runs the Everyone Has a Story: Conversations from the Sunshine Coast and Noosa podcast and in between being our writer, sanity checker, accounts manager and event MC; he spends time with his first love, recording a daily Drive program for regional radio and raising his son Maximus.

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Ali Smith

Design & Operations Manager

Ali is our go-to girl when it comes design, deadlines and digital. An experienced graphic designer with more than 20 years’ experience in advertising, magazines and publishing, she brings creativity and efficiency to the team (well, she tries!). When she’s not at her computer, you can find her on the water with her husband and three kids.

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Jakki Goodall

Business Development Manager

With 30 years' experience in Marketing, Advertising, Sales and Promotions and an MBA, Jakki loves to develop local businesses which can be seen through her position on the Executive of the Maroochydore Chamber of Commerce as well as other local networks.

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Rebecca Jamieson Dwyer

Senior Content Creator + Hello Sunshine Magazine Editor

Rebecca is a magazine editor and writer with over a decade’s experience in the industry and a passion for connecting people and brands through storytelling. She writes and edits stories for both magazines, oversees our digital content, and works closely with our team of freelance contributors to help bring each edition to life. Outside of work, you might find her exploring the Coast’s cute hinterland towns, moseying down a forest track, or hanging out at the beach with her husband, two small kids and rambunctious sheepdog.

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Michelle Tait


Michelle has a Bachelor of Business plus 30+ years’ Admin experience in both private and government sectors. She loves all things local, has a creative flair as a handbag designer and is passionate about sustainable fashion. She loves exploring the region with hubby Ian and puppo Daisy aka “Pocket Rocket”.


Millie Robson


Millie recently completed a Bachelor of Design and now works as a freelance designer. After spending her youth across the UK, USA, and Australia, she has called the Sunshine Coast home for almost a decade. Naturally creative, Millie is passionate about graphic design and finds joy in sewing, cooking, and spending time at the beach.

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Chloe Knight

Marketing Intern

Chloe will soon graduate with a Business degree and Double Major in Marketing and Design from the University of the Sunshine Coast. She grew up surfing, skating and swimming and is fuelled by a love for market research and social media an acai bowl here and there. Chloe is eager to ride the next wave of innovation in the dynamic world of marketing.

Meet our Contributors

Get to know your IN Noosa Contributors who bring you our fresh dose of inspiring stories from across Noosa each quarter.

Helen Flanagan

Helen Flanagan

Travel & Lifestyle

Noosa’s sophisticated charm, vibrant food culture and the magnetism of a subtropical paradise surrounded by national parks, inveigled Helen’s manic world and flipped it on its side. She pursues the good life with gusto, instinctively understanding the joys of travel, the art of story-telling, a candid review and surviving another reno whilst thriving on the motto: Live Laugh Love!

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Jennifer Swaine


A born storyteller and connector of people, Jennifer works with a number of SME's looking after their branding, marketing strategy, communications, PR and events. As the Chair of the Sunshine Coast Business Awards, Vice President of the Sunshine Coast Chamber Alliance and a Non-Executive Director of Visit Sunshine Coast, Jennifer proactively engages with local businesses on a daily basis.

Matt Golinski

Matt Golinski


Matt Golinski is a highly-regarded chef with a passion for simple, produce-driven cuisine based on seasonal, fresh local ingredients. He is an ambassador for the Slow Food movement, a champion of artisan producers and a generous mentor to keen young chefs. When he's not cooking up stories for IN Publishing you'll find him at food festivals or giving back to the many charities he supports.


Tony Cox


After 25 years of sniffing, swirling, spitting and slurping various vinous temptations our drinks writer has decided that his future lies firmly planted on the consumption and storytelling side. Tony not only still enjoys consulting about wine and other beverages but is now part of the successful Kate Cox Real Estate Team at Reed & Co. Estate Agents.

Katrina Thorpe

Katrina Thorpe


With qualifications and years
of experience in health, wellness, beauty, management and business, culminating in the creation of the award-winning Ikatan Day Spa, Katrina has a passion for everything relating to the wellness world and loves to share her knowledge, experience and research. She is an active member of our community with involvement in tourism and charity work.

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Pete Goodlet

Gardening & Art

Artist, landscape designer and man about town, Pete brings his love of gardens, design and all things green to IN Noosa. Having worked with design greats Rick Eckersley and Jamie Durie and having been featured in all the top mags, Pete finally realised his lifelong dream of moving to Noosa with Dave and Oscar Wilde (man's best friend).


Carlie Wacker

Writer + MC

Carlie has spent the last 30 years in the media and entertainment industry. She is a passionate storyteller and writer, event MC, ambassador for local businesses, owns her own fashion label, Wacker Clothing Company; and is dog-obsessed.

Michael Brennan

Michael Brennan


The Director of Noosa Regional Gallery has been described as an ‘accidental curator’ as a prize-winning painter and sculptor has moved from creating works to curating them. It all began when he opened The Trocadero Art Space in Footscray to build an arts community in the area. Sixteen years later it is still standing and we are lucky to now have him taking the arts to a whole new level in our region.

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Jackie Hillegers


Jackie holds Mindfulness Workshops, teaches Mindful Photography and is a Holistic Integrated Creative Arts Therapist & Holistic Counsellor. Her passion is working with children and teens to help them reduce stress and anxiety and increase their self-love. She loves to create art and learn about the mind and brain from her Tewantin studio. For workshops visit


Jon Coghill

Underpaid Guest Writer

A musician, journalist and screenwriter, who learned to write songs with Powderfinger, spell and write sentences at the ABC, and make film from the internet. Warning: Jon is deaf and slightly unhinged from drumming, both prerequisites for working at IN Noosa Magazine.


Kimberley Jones

Fashion Editor

Our Summer Fashion Editor, Kimberley Jones is a creative, driven individual with an effortless sense of style and a passion for creating magic on the page. She brings 20 years of media, retail and design experience, including managing stores and working as a commercial and residential interior designer and runs her own boutique styling agency, Jones Styling.


Amanda Stevens


After growing up in Noosa and studying in Brisbane, Amanda moved to Sydney, where she built a marketing agency from scratch, selling it to a multi-national after 15 years of double-digit growth. She soon returned to Noosa and is now one of the most in-demand public speakers in the country as a renowned thought leader and consultant on consumer trends and customer experience.

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Jodie Cameron


Jodie is a city-turned-country-turned-coastal chick. With a degree in Journalism & PR and a passion for pulling together events with flair. Her 15+ years’ experience is diverse (including launching a macadamia nut farm)! In her spare time, she’s beachside with her two tiny treasures and furry love Staffy x Red Cattle dog, Rudi.


Luke Wright


Luke is a seasoned meditation practitioner with 25+ years of dedicated experience in the realm of mindfulness and meditation. He was a Zenthai Shiatsu therapist and teacher for 15 years as well as running his own carpentry business since 2005. He divides his time between corporate mindfulness sessions, personal consultations and sharing guided meditation at events like the Woodford Folk Festival. You could also find him building something out of timber, writing a book or in the ocean.


Bec Marshall


Bec was a television and newspaper journalist for 18 years before she swapped newsrooms for boardrooms to work in corporate and government communications. These days, Bec is happiest at the laptop, surrounded by words, people and stories – preferably with a strong black coffee nearby.

Meet our Photographers