At IN Noosa Magazine, we INform, INdulge and INspire our readers with every issue.

As Noosa’s premium lifestyle magazine, IN Noosa captures the spirit of our people and the essence of our place.

Celebrating homegrown, authentic, handmade and enjoyed with love, we connect community through storytelling and shine a light on the people, experiences and flavours that define our region. With a focus on homegrown style, substance and showcasing the real Noosa, IN Noosa Magazine is the antidote to a world that is increasingly “plastic”.

As an independent, locally-owned, quarterly lifestyle magazine, IN Noosa tells authentic stories shining a light on our region’s quiet achievers, unearthing hidden gems, and always celebrating local success over celebrity. Our exclusive distribution model ensures that locals and visitors can access insights into local stories, passionately told, and our advertisers and supporters receive a strong return on their investment.

We share wholesome stories, covering topics from local inspiring people to wellness, beauty, lifestyle, the arts, events and fashion. Our Conversations in Noosa podcast hosted by John Caruso, takes you deeper into the lives and stories of the people who make up this beautiful community.

IN Noosa supports the region’s movement for environmental care and slow food production. In the spirit of Noosa’s unique relationship to the environment as a biosphere reserve, IN Noosa is printed on 100 percent recycled paper and works closely with local initiatives such as Plastic Free Noosa to promote the protection of our precious ecosystem.

We also offer an authentic voice for the Noosa region. Our team provides the opportunity for businesses to speak to their target audience and gain greater awareness and interest. Through consultation and advertising, businesses can not only have their advertisements featured in the print and digital editions of the magazine but have their products promoted through editorials and events.

Talk to us about how we can work together to support your business.

Want more? Read the latest full edition of IN Noosa Magazine here!

Was your photo captured at a recent event? Check out our social pages and purchase your image as a keepsake.

Meet the Editor-In-Chief:

Deb Caruso

Deb Caruso

Publisher & Editor-in-chief

Since 2014, Noosa local and die-hard foodie, Deb Caruso has been passionately sharing Noosa’s stories. With a background in public relations, journalism and media spanning 25 years, she loves to connect readers with local brands and businesses. As Editor-In-Chief, Deb and her team distil all that Noosa has to offer inside the pages of every magazine. With an emphasis on local love, Deb INforms, INdulges and INspires with stories ranging from chef Q&A’s that tingle the taste buds, to personal stories of local triumph, and all there is to do and see in this beautiful place.

Meet the IN Noosa team

Each member of the IN Noosa team has extensive knowledge and background in their field. With this wisdom the team’s lively energy creates the spirit that drives IN Noosa. Want to speak to a member of the team? Contact us.

Deb Caruso

Deb Caruso

Publisher + Editor-In-Chief

Deb has almost 30 years’ experience providing strategic communications and brand reputation advice to clients in the government, business and not-for-profit sectors. She is passionate about Noosa and is an active member of her community, providing
PR to Slow Food Noosa and other clients. Her passion lies in working with small businesses and connecting community; as well as hanging out with her boys John and Maximus.

Paul Bird

Paul Bird


Paul is the Publisher and Director of IN Noosa Magazine. Enjoying a successful career spanning almost 40 years working in media and corporate communications industries and more recently in the profit-for-purpose charity and business sector as an Independent Director and Corporate Advisor.

John Caruso

John Caruso

Writer + Podcaster

After 30 years in radio, John now runs the Conversations in Noosa podcast and in between being our writer, sanity checker, accounts manager, event MC, and delivery boy; he still spends time with his first love, radio. He records a daily Drive program for regional radio from home (often in his pyjamas) and has previously been a presenter on FoxFM Melbourne, Triple M Brisbane, SeaFM and ABC.


Shona Smith

Design + Client Services

From her early days working in the art room of major publications back in the 1980s, Shona has enjoyed a long career in media. When she’s not creating the stunning pages of IN Noosa Magazine, you’ll find Shona relaxing with her family and enjoying Noosa.

In Noosa Staff-aliforweb

Ali Smith

Design & Production manager

Ali is our go-to girl when it comes design, deadlines and digital. An experienced graphic designer with nearly 20 years’ experience in advertising, magazines and publishing, she brings creativity and efficiency to the team. When she’s not at her computer, you can find her on the water with her husband and three kids.


Edwina Cattanach

Client Services

Edwina has more than 20 years’ experience working in media, marketing, communications, event management and stakeholder engagement. She loves working with Noosa businesses and looking for collaborative ideas that will help them to achieve even greater things.

In Noosa Staff-carlyWEB

Carly Wade

Project Manager + Homewares

A highly-experienced events management specialist and wedding planner, Carly owns CL Weddings and Events and was the acting General Manager of Makepeace Island. She joined the team in a baptism of fire to produce The IN Noosa Guide and proved her ability to handle pressure and take control of any situation with authority and ease.

In Noosa Staff-sarahWEB

Sarah Vercoe


Sarah is a writer and National Geographic award-winning photographer. Since entering the world of publishing close to a decade ago she’s penned features for some of Australia’s best-known titles. A long-time local, when she’s not whipping up words she can be found hiking the trails of the Sunshine Coast with her family.

In Noosa Staff-ellieforweb

Ellie Capurso


After completing an Advanced Diploma of Graphic Design in 2020, Ellie is thrilled to join the IN Publishing team. She is passionate about visual design and creating a career that is both dynamic and fun. The opportunity to join the creative and clever crew at IN Noosa Magazine and Hello Sunshine Magazine and work locally in the place where she was born and bred was a natural choice.

Cleo Web

Cleo Lilai


In between starting University with a double degree in Journalism and Business, Cleo returns to the IN Publishing team to gain practical experience in research, writing and client management. As the eldest daughter of an executive chef, she loves nothing more than dining out and learning about wine - she fits right in!

Meet our Contributors

Get to know your IN Noosa Contributors who bring you our fresh dose of inspiring stories from across Noosa each quarter.

Matt Golinski

Matt Golinski


Matt Golinski is a highly regarded chef with a passion for simple, produce-driven cuisine based on seasonal, fresh local ingredients. He is an active member of the Slow Food movement, a champion of artisan producers and a generous mentor to keen young chefs. He is the Food and Culinary Tourism Ambassador for the Gympie region; Ambassador and Advisory Executive Chef for Peppers Noosa; and a festival favourite.


Tony Cox


After 25 years of sniffing, swirling, spitting and slurping various vinous temptations our wine writer has decided that his future lies firmly planted on the consumption and storytelling side. Tony not only still enjoys consulting about wine and other beverages but is now part of the successful Kate Cox Real Estate Team at Reed & Co. Estate Agents.

Helen Flanagan

Helen Flanagan

Travel + Lifestyle

Noosa’s sophisticated charm, vibrant food culture and the magnetism of a subtropical paradise surrounded by national parks, inveigled Helen’s manic world and flipped it on its side. She pursues the good life with gusto, instinctively understanding the joys of travel, the art of story-telling, a candid review and surviving another reno whilst thriving on the motto Live Laugh Love!

Nekita Roberts

Nekita Roberts


Writing as The Australian Poet, Nekita’s observations of nature, the ocean, and the beauty of the Coast have captured the hearts and minds of her readers and thousands of Instagram followers. Nekita's love of the printed word has seen the release of her beautiful hardcover poetry book The Native Heart featuring stunning illustrations by her sister Jaclyn. Discover Nekita and her work at

Katrina Thorpe

Katrina Thorpe


With qualifications and years
of experience in health, wellness, beauty, management and business, culminating in the creation of the award-winning Ikatan Day Spa, Katrina has a passion for everything relating to the wellness world and loves to share her knowledge, experience and research. She is an active member of our community with involvement in tourism and charity work.

Pete Goodlet-1

Pete Goodlet

Gardening + Arts

Artist, landscape designer and man about town, Pete brings his love of gardens, design and all things green to IN Noosa. Having worked with design greats Rick Eckersley and Jamie Durie and having been featured in all the top mags, Pete finally realised his lifelong dream of moving to Noosa. He runs artist’s retreat and BnB Boheme Peregian Beach together with Dave and Oscar Wilde (the dog).

Erin Yarwood

Erin Yarwood


Erin has been working in the fitness industry for over 15 years now, and still absolutely loves her job to bits! She runs her unique fitness studio E Fitness in the beautiful hinterland township of Pomona, with stunning views of Mt Cooroora out the back doors and trains her clients under the strict supervision of her 2-year-old bestie, Aluna.

Michael Brennan

Michael Brennan


Director of Noosa Regional Gallery
and described as an ‘accidental curator’, this prize-winning painter and sculptor has moved from creating works to curating them. It all began when he opened The Trocadero Art Space in Footscray in an effort to build an arts community in the area. Fourteen years later it is still standing. We are lucky to have him taking the arts to a whole new level in our region.


Lesley Clough


Presenter, mature model, public speaker and accidental reality TV star, Lesley is a multi-talented and self-confessed modern-day renaissance woman. As our Fashion Editor she brings a passion for local labels paired perfectly with a focus on the body positive movement. You may have seen Lesley on your screen throughout her time on MKR. She relishes the role of showcasing fabulous fashion with her effervescent style and energy.

Laura Harkins-Small_Headshot_BW

Laura Harkins-Small


For over a decade Laura has worked with communities and businesses across the resources, infrastructure, utilities, finance, and not-for-profit sectors helping build stronger relationships and better outcomes for business, communities and the environment. She is the founder of social enterprise Many Small Things
and President of the Interchange,


Katrina Steel


Katrina has more than 15 years’ experience working as a counsellor in mental health and well-being. With a wealth of knowledge in addiction, mental illness, family and relationship issues, she is passionate about working with clients to discover what issues and fears separate them from personal growth and healing, healthy relationships and a happy, fulfilled life!


Carlie Wacker


Carlie Wacker is a presenter, emcee, freelance fashion writer and stylist. She is also the co-founder and curator of Runway Fashion Australia (still to come!). Carlie recently launched her own range of World of Wacker polymer clay earrings handmade in Noosa. We're so happy to her back contributing to the pages of IN Noosa and lighting up our social media pages!

Meet our Photographers


Byron Chester-Freeman