The Crave for Radiant Skin with Chloe Regan

Image source: Photographer Ian Waldie

Endless blue skies and sunlit days are part of life in Noosa. And so is the challenge of maintaining healthy, radiant skin under a harsh coastal sun. One local cosmetic clinic is redefining what it means to truly care for skin in a coastal climate. Ida Fink Gundtoft goes skin deep with Chloe Regan.

In a town drenched in sunshine and salt spray, that summer ‘glow’ can come from great skincare… or one too many hours at the beach. Few understand that better than Chloe Regan, founder of Chloe Regan Cosmetic Clinic and creator of Crave Skin, a homegrown skincare brand redefining what it means to care for your skin.

After more than two decades as a Dermal Therapist, Chloe has built a reputation for her knowledge, integrity and deeply personal approach to skin health. Her philosophy is simple yet powerful: healthy skin is confident skin. And this summer, she’s helping Noosa locals (and professionals across Australia) achieve that effortless, sun-kissed radiance from the inside out.

For Chloe, skincare is in her DNA.

“My passion for skin started young,” she said. “My mother was also a skin therapist and inspired my career path.”

After years in the industry, Chloe began noticing a pattern: clients frustrated by products that promised the world but delivered nothing more than marketing fluff.

“So many formulas rely on cheap fillers or harsh ingredients that disrupt the skin barrier,” she said. “I wanted to create something that performed clinically while protecting and strengthening the skin’s natural barrier.”

That vision became Crave Skin, a professional-only cosmeceutical range five years in the making. What began as an idea during the quiet of the 2020 lockdown evolved into a labour of love marked by research, testing and relentless refinement.

Every formulation meticulously trialled for over a year before launch: a process Chloe describes as “equal parts science and heart.”

The result? A brand that’s Australian made for Australian skin, born from Chloe’s understanding of how our climate, UV exposure and lifestyle uniquely shape our skin’s needs.

Crave Skin officially launched in February this year and has already made waves in the skincare world. Within months, the brand was recognised nationally, taking home Best Multi-Tasking Moisturiser in the Prevention Australia Beauty Awards 2025 for its Crave Skin Collagen Plus Moisturiser.

To be recognised among some of the industry’s biggest names (just seven months after launching) is a testament in itself. Each Crave Skin product is a masterclass in balance, combining peptides, antioxidants, probiotics, hydrators and vitamins to protect, repair and strengthen the skin barrier.

The range focuses on long-term skin health, supporting collagen synthesis and DNA repair while enhancing radiance.

As Noosa gears up for another golden summer, Chloe’s focus naturally turns to seasonal skin health, helping clients protect and maintain that natural, healthy glow even under the harsh Queensland sun.

“SPF is non-negotiable,” she emphasised. “And antioxidants like Vitamin C give the skin a deeper level
of defence against environmental stressors.”

Her other essentials? Hydration and barrier repair.

“Salt water, air conditioning, and UV rays can all dehydrate and inflame the skin,” she shares. “That’s where ingredients like peptides, ceramides and probiotics come in. They keep the skin resilient, calm and luminous.”

At her Noosa Civic clinic, summer treatments are tailored to restore and revive sun-exposed skin. Hydration Infusions, LED Therapy, Skin Boosters and Crave Medi Facials are among the most popular for the season, each designed to enhance vitality.

“It’s all about maintaining balance,” Chloe said. “We focus on treatments that nourish the skin from within, so our clients can enjoy that healthy, radiant glow all year-round.”

Her summer tip? It’s quite simple.

“Keep it light,” she said. “Opt for breathable, active formulations that let your skin glow naturally. It’s about enhancing, not masking.”

For Chloe, creating Crave Skin wasn’t just about filling a gap in the market. It was about changing the narrative around skincare itself.

“I wanted to reach more people than I ever could from within my clinic,” she explained. “Helping clients achieve healthy, glowing skin has always been my passion, but I wanted to expand that impact. Crave Skin allows me to share real, transformative results with people everywhere, not just those who walk through our doors.”

That mission extends to sustainability with Crave Skin products packaged with purpose, using recyclable materials and QR codes in place of traditional printed inserts to reduce waste.

“Healthier skin and a healthier planet, one face at a time,” as Chloe puts it.

This alignment of science, ethics and sustainability reflects Chloe’s belief that true beauty starts with integrity – both in what we put on our skin and how we treat the world around us.

Whether it’s a restorative facial at Chloe Regan Cosmetic Clinic or a daily ritual using Crave Skin at home, Chloe’s message remains consistent: glowing skin begins with knowledge, consistency and care.

As we head into another hot summer, Chloe’s approach feels especially timely. Healthy summer skin, she insists, isn’t about perfection. It’s about protection, hydration and repair. In Chloe’s world, radiance isn’t just something you see; it is something you feel. And for anyone chasing that glow, she is here to help you find it, this summer and beyond.

GLOWING GONGS!

Launched in February, Crave Skin has already earned national recognition winning Best Multi-Tasking Moisturiser in the Prevention Australia Beauty Awards 2025 for its Collagen Plus Moisturiser.

This came just after Chloe taking home the award of Best Dermal Therapist of the Year (in Australia & NZ) at the ABIA Awards 2025. Congratulations Chloe!

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